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Site Domain
Site Features
Displaying Agents
Showcase Your Listings
Custom Pages
Form Qualifiers
Site Domain
During the GoLive process, the domain is chosen according to a predetermined naming formula and hierarchy. The domain will contain the main city we are targeting for traffic and terms related to real estate, homes, searching, etc.
The goal of the domain is to match the intent of the leads we are targeting online, and cannot be changed once the GoLive team has purchased it for you and your account is live.
The domain name relates directly to the search site and the leads that register off of that site, so any changes to the domain name will affect the your Alias Email address and confuse leads/disrupt conversation with them.
Zurple purchases and maintains ownership of the domain(s) purchased for your account. If you wish to utilize a domain that you already own, it is recommended that you use it as a forwarding domain to your personal marketing link. This way you can track your personal marketing efforts more effectively. See Personal Marketing for more information.
Site Features
Site Background Image
Changes to your site background image must be done through the Support Team. The image must be at least 1200×800 pixels.
To request to update your site background image, attach your PNG or JPEG image file to an email and send it to support@zurple.com.
Site Tabs
Changes or additions to your Zurple site tabs must be done through Support. A Zurple site can display 2 custom tabs in addition to your ‘About’ or ‘Agents’ tab.
To request to add, remove, or change a tab, email the Support team at support@zurple.com with the exact text to display and the hyperlink you would like it to direct to.
Displaying Agents
If you have a team of agents, you can control how they are displayed on the Agents page (see image above).
The ability to control this display is in the Site Owner’s back office. Visit the Manage Agents tab and select “Edit Agent Roster” to adjust the display. You must save the display for each search site.
The default setting will be to display your agents alphabetically but you also have the option to select:
- Only Me: Only display the site owner
- Me on Top: Site owner display on top
- Custom Setting: Select which agents to display or not display
The roster on the search site will display whatever image the agent has uploaded into his/her profile photo. If no photo exists, a default photo will appear. The agent page will also link to the agent bio page. Encourage your agents to complete their profiles.
In this screenshot below, the Site Owner selected “Me on Top” for the Roster Display. For more about team features, see Managing a Team.
Showcase Your Listings
While your traffic and leads are not directed to the homepage, you can showcase your listings in place of the default listings.
There are 8 featured properties on your search site and however many personal listings you have will determine how many of those eight are replaced. If you have three personal listings, they will show alongside five other high-end properties.
Contact the Support Team to make your request. You cannot specify the order of listings or which listings appear.
Another way to showcase your listings is by adding Property Notes. See Additional Features for more information.
Custom Pages
Account owners have the ability to add custom pages to their website.
From the top panel, hover over your name then click on Manage Sites.
- Users can add up to 3 new pages including whatever content they desire and a customized headline.
- You can also select what pages will show up as links in the top menu bar on your site.
- Users can select the ‘Preview’ button to review the page before it gets published.
When you have the everything setup for your Custom Page
- ‘Unpublished’ will keep the custom page hidden, with no way to view the page on your site.
- Published’ will activate the custom page to be viewed by anyone!
Form Qualifiers
To ask additional questions of your leads, you can enable Form Qualifiers in the Manage Sites section of your back office. Scroll to the bottom and you can add 3 optional questions to ask your lead after they sign up on your website. Choose from the included questions or write your own.
The questions will not deter visitors from signing up as leads, because they will appear after they provide their contact information.