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How Zurple Works

With Zurple, you can easily get more leads and automatically engage them with personalized, behavior-driven nurture campaigns. Here’s how this powerful combination works!

Targeted Lead Generation

Targeted Lead Generation

Get a steady flow of leads in your preferred markets through your branded website from ads created and managed by our expert advertising team.

Intelligent Lead
Nurture

Intelligent Lead Nurture

Engage all of your leads with automated, behavior-driven lead nurturing. Meanwhile, get detailed insights, like search behavior and preferred properties.

Automated Pipeline Management

Automated Pipeline Management

Smart pipeline management that automatically moves your leads through the funnel, so you know exactly who to reach out to and when.

Targeted Lead Generation

Branded
IDX Website


We’ll create a branded website for you, featuring beautiful, up-to-date MLS listings and school & community data, plus property search and lead capture tools.

Your Digital
Marketing Partner


Our team of digital advertising experts will create and manage ads to drive people searching for listings in your preferred cities, ZIP codes, or neighborhoods to your Zurple website.

Ready-to-Engage
Leads


While browsing MLS listings, consumers create an account on your branded website, Zurple tracks their activity and property views, and the intelligent lead nurture begins.

Intelligent Lead Nurture

Illustration of Intelligent Lead Nurture

Relevant and timely behavior-driven email and SMS engagement begins immediately and keeps you top of mind. Unlike one-size-fits-all drip marketing, this content is tailored to each individual lead.

Plus, you’ll get insights into each lead’s online behavior on your Zurple website—their preferred properties, price range, geographic location, and more. You’ll know exactly what your leads are interested in without needing to ask, and Zurple uses these lead insights to engage with personalized, valuable content on your behalf.

Automated Pipeline Management

As leads are nurtured, Zurple continually analyzes your leads’ behavior and automatically categorizes them based on how soon they’ll be ready to buy or sell, so you can focus on your hottest leads while Zurple continues to monitor and engage your other leads until they’re ready to connect!

Funnel Icon

Automatically moves your leads through the funnel

Fire Icon

Surfaces hot opportunities to create timely connections

Sorted List Icon

Prioritizes your daily activities based on your most engaged leads

Check List Icon

Identifies which leads are most likely to buy or sell soon

Clock Icon

Gives you time back into your already-busy day

Want To See Zurple in Action?

Get a consultation from a Zurple expert today to learn how you can generate more leads and convert them into clients with our automated, intelligent lead nurturing!

What Real Estate Agents Say About Zurple

“Zurple has allowed me to continue producing in an active manner. I can focus on servicing my leads instead of passively sitting at open houses.”

—Coleen Brennan, Newport Beach, CA

“Zurple keeps me accountable to and connected with my leads. It works for me, and it is the best possible fit for my business.”

—Chadd Ziegler, Vail, CO

“In the 5 months since I’ve implemented Zurple, I can attribute 3 transactions to automated emails to potential clients who would’ve slipped through the cracks.”

—Anthony Butera, Rochester, NY

“Zurple is different. Because of their built-in behavioral marketing automation, the system doesn’t just manage leads, it develops relationships.”

—Bob McTague, Syracuse, NY

What Real Estate Agents Say About Zurple

“Zurple has allowed me to continue producing in an active manner. I can focus on servicing my leads instead of passively sitting at open houses.”

—Coleen Brennan, Newport Beach, CA

“Zurple keeps me accountable to and connected with my leads. It works for me, and it is the best possible fit for my business.”

—Chadd Ziegler, Vail, CO

“In the 5 months since I’ve implemented Zurple, I can attribute 3 transactions to automated emails to potential clients who would’ve slipped through the cracks.”

—Anthony Butera, Rochester, NY

“Zurple is different. Because of their built-in behavioral marketing automation, the system doesn’t just manage leads, it develops relationships.”

—Bob McTague, Syracuse, NY

Zurple FAQs

Yes, the Zurple system can help you engage and convert all of your leads, including those from listing portals like Zillow and Realtor.com. And thanks to Zapier, you can import leads from most sources of real estate leads.

Yes! You aren’t required to purchase leads from Zurple in order to use our system. It’s effective at engaging and converting leads from other sources, such as listing portals like Zillow and Realtor.com and other real estate lead providers who generate leads on behalf of agents.

Potentially! The inventory of Zurple’s leads is limited—we can only generate so many leads in each city, ZIP code, and neighborhood. It’s possible leads will run out in your preferred areas, or will run out soon. Check lead availability today, before your competitors snatch up all the available inventory!

Zurple pricing varies based on several factors. If you purchase both Zurple’s system and real estate leads, you’ll receive a discount on the system. For agents who purchase leads, pricing also varies by geographic area—leads in areas with higher home values cost more. Contact us today to get a quote!

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